Category: Mentors

Data Driven Storytelling – Gunther Sonnenfeld – StoryLabs Podcast Ep16

DATA DRIVEN STORYTELLING – “We don’t know all that much about our audiences” – Gunther explores the merging of behavioural research and monitoring with new form film, TV branding and it’s… Read more »

Building TV and Film Communities – Laurel Papworth – StoryLabs Podcast Ep15

BUILDING TV AND FILM COMMUNITIES – Laurel takes us methodically through the various steps in how to grow ‘communities of interest’ around film and TV properties but also building networks… Read more »

Igniting the Imagination of Many, Architecting Story Worlds – Lance Weiler- StoryLabs Podcast Ep14

Igniting the Imagination of Many, Architecting Story Worlds – Lance Weiler – Lance looks at new form storytelling and a less talked about attribute, value. He explores how in the… Read more »

Playing with Film, Shaping Gameplay in a Storyworld – Matt Costello – StoryLabs Podcast Ep13

Playing with Film: Discovering and Shaping Gameplay in a Storyworld – Matt tackles the complex issue of how to carefully meld storytelling and game play. Starting with the philosophy that… Read more »

Mobile Movie Mayhem – Jennifer Wilson – StoryLabs Podcast Ep12

Mobile Movie Mayhem – Jennifer a Director at the Project Factory, gives a deeply practical view of mobile for TV and Film extensions and how to deal with the paradox… Read more »

The Multi Platform Story Ecosystem – Brian Seth Hurst – StoryLabs Podcast Ep11

The Multi Platform Story Ecosystem – Brian Seth Hurst takes us on a whirlwind ride through his four models of Transmedia Multi platform storytelling with case studies including Conspiracy for Good,… Read more »

A Tale of Two Campaigns – Salt vs Bourne – Anthony Mullins – StoryLabs Podcast Ep09

A Tale of Two Campaigns – BAFTA winner Anthony Mullins (Creative Director of Hoodlum at the time of this recording) takes us through his companies process in developing multi platform… Read more »

Eight Feature Film Projects selected for StoryLabs and Screen Australia Training Lab

Screen Australia and StoryLabs have selected eight of the top feature film projects in Australia at the moment for our week long ‘movie extension/campaign’ clinic next week – Nov 26-30… Read more »

World Renowned Mentors for StoryLabs, Screen Australia Multi Platform Film Clinic

I am delighted to be directing probably the best selection of mentors/speakers on the StoryLabs facilitated Screen Australia lab at the end of November. This is a week long clinic… Read more »

The Business of Games as Transmedia Brands – Tony Reed – StoryLabs Podcast Ep.8

The Business of Games as Transmedia Brands – A 101 introduction to the games business and how to approach attaching multi million dollar games through to cheap and cheerful casual games to… Read more »