Nov 272005

Mark PesceThe World Is My Hard Drive – Mark Pesce

Presentation recorded at “The Future of Media” Conference, Australian Center for the Moving Image, Friday 25 November 2005.

Media producers are facing a new threat: everyone has become a broadcasting network. Now that everyone is practicing “The Three F’s”: finding, forwarding, and filtering media, what does this mean for media professionals desperate for new economic models to fund productions. The future belongs to the amateurs: creatives, aggregators, and critics. These are the foundations of 21st century “swarming media”.

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Melbourne 25 Nov 2005
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Audio preparation by James Christopher Murty

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