Oct 272009
 

LAMP’s Gary Hayes created, posted & paged (on his top 5 Australian AdAge blog, Personalizemedia) this simple flash app a few weeks ago to demonstrate the tsunami of content, communication and commercial activity across Social Media, Mobile and Games. The widget, embedded below, rather ironically went viral itself as it is was linked to from Wired, Guardian, other major sites and was re-tweeted over 2000 times which generated a reach around 15 million! It is now embedded in over 450 sites (over 150 shown in the video below the counter) and Gary is keeping it constantly updated with the latest stats across the 40+ metrics.


Oct 232009
 

AFTRS & LAMP’ers have been fortunate to know Kelly Chapman for a few years now. She is one of a handful of producers and creatives who actually walk-the-talk by ‘making’ & realising transmedia properties. From her work at Hoodlum on accessible web adventures, BBC Spooks, Emmerdale and Lost through to her own, slightly more spreadable, organic and social transmedia efforts Kelly carefully bridges the technical and creative banks of the complex white water, multi platform, rapids.

We introduced her to SPAA and she did a great keynote up at the Foxtel studios last week, edited highlights below. More on Kelly’s work here http://kcdc.com.au/ and on her investigative blog here http://kellychapman.wordpress.com/. Enjoy

Kelly Chapman keynote SPAA Fringe 2009 from KCDC on Vimeo.

Kelly is an experienced producer of transmedia entertainment. She walks participants of SPAA Fringe through the various formats transmedia takes, and step by step through how she’s applied her knowledge to creating effective transmedia strategies for her own projects.

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Jul 222009
 

STATE OF PLAY SEMINAR – Cinema 2.0: 3D, Big Screen & Participatory Futures

FREE – 29 July 2009 – AFTRS Theatre. 5.30 – 7pm

How will the traditionally passive cinema experience change in the next few years. Stereoscopic 3D films are becoming commonplace alongside specialised 3D Imax outings and in the past few months we have experienced Monsters vs Aliens, Up, Ice Age: Dawn of the Dinosaurs, Coraline, My Bloody Valentine. Dreamworks have committed to producing all CG films in 3D and there are new releases planned over the next 6 months including Avatar, The Final Destination, re-release of Toy Story 1 & 2. A Christmas Carol & Cloudy With a Chance of Meatballs. But what about more interactive cinema with games or social applications particularly with YouTube recently delivering a full 3D capability? Where does the future lie for cinemas and other public screen spaces?

Speakers:

Cane Toad 3D shoot

Cane Toad 3D shoot

LAMP ‘STATE OF PLAY’ SEMINARS

Profiling successful case studies, people and the latest techniques across multi platform media.

  • FREE themed seminars running on the last Wednesday of ‘most’ months at 5.30pm – 7pm.
  • No need to register just turn up to the main Theatre at AFTRS, Sydney (directions)

Trailer below from My Bloody Valentine in 3D