‘Inviting Participants to Your Party and Keeping Them There’ will demystify Web 2.0 and help you harness its power to promote your creative project online.
This LAMP Insight Seminar series in Hobart, Sydney and Melbourne examines techniques to attract online audiences and keep them coming back for more. It also explores how to effectively promote a project online, initiate conversations with online audiences and build and manage communities.
Designed to get participants thinking on their feet and engaging with the latest techniques of building online audiences and managing growth – participants will find out how to keep a crowd.
Key topics explored during the seminars include:
- What techniques can be used to build an online audience
- How to prepare for massive membership signups
- How to make sure content is ‘findable’ on the internet
- What the best techniques are to gain, retain and manage members in a social network
- How to build trust and plan for a self sustaining network
The LAMP Insight 2008 Seminar Series 1 includes:
Creating Online Buzz and Growing Communities Hobart – 10-May-2008
A must for writers, designers, filmmakers, producers, gamers and marketers, or anyone, who wants to build and maintain an online presence. This one day seminar with a workshop component will empower participants to:
- Identify the strengths and weaknesses of existing social networks
- Explore the emerging opportunities of online media to enrich creative projects
- Evaluate tools and techniques for building online communities
- Stay up to date with the latest cutting edge work in web 2.0, mobile media, advanced TV, games and virtual worlds.
Growing Worlds: Turning Stories Into Games Hobart – 28-May-2008
Find out how to adapt your story for the world of games. Come and hear award-winning novelist, TV and games writer Matt Costello talk about the key ingredients for planning, writing, designing and structuring a compelling game. Course Details
Generating Online Buzz for Creative Projects Sydney – 19-Jun-2008
Cut through the jargon and find out the true potential of Web 2.0 to initiate conversations with global audiences. Areas include:
- Techniques to use to build an online audience
- Using blogs, wikis and social networks to connect with global communities of interest
- The best techniques to encourage people to virally distribute your content
Building Social Networks and Growing Communities Sydney – 20-Jun-2008
A one day seminar with a workshop component designed to get you thinking on your feet and engaging with the latest techniques to build and manage fast growing social networks.
This course is focussed on how business needs can be met by supporting an online social network and is ideal for those with a reasonable grasp of user applications such as blogs, wikis, and tagging – even if you are currently a forum or community leader, you may not have thought of all the insights this course presents on running a community. Course Details
Generating Online Buzz for Creative Projects Melbourne – 4-Jul-2008
Cut through the jargon and find out the true potential of Web 2.0 to initiate conversations with global audiences. Course Details
Building Social Networks and Growing Communities Melbourne – 5-Jul-2008
Find out how to community maintain user engagement and ensure your online audience comes back for more. Course Details
Speakers in the series include:
- Laurel Papworth – Social Network Strategist
- Bruce Moyle – Joffre Street Productions
- Gary Hayes – AFTRS Director of LAMP
- Andrew Apostola – Portable Content
- Catherine Gleeson – AFTRS Interactive Media Lecturer
- Peter Giles – AFTRS Director of Digital Media Division
How to apply:
- Click here or call 03 6223 5983 during business hours for more information.
- Be quick places are limited.
Venue and fee for Tasmania only:
Course Location: Hobart Function Centre, Elizabeth St Pier, Hobart, TAS
Start Date: 10-May-2008
Finish Date: 10-May-2008
Duration: 1 day 9.30-5.00pm
Course Fee: $120
Applications Deadline: 25-Apr-2008