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The Business of Games as Transmedia Brands – Tony Reed – StoryLabs Podcast Ep.8

The Business of Games as Transmedia Brands – A 101 introduction to the games business and how to approach attaching multi million dollar games through to cheap and cheerful casual games to your multi platform story world. The importance of growing your brand and how upfront community and transmedia brand building is the most important factor in […]

Eight compelling multi-platform projects selected for Digital Ignition clinic

The StoryLab’s mentors and Screen Australia had a tough time choosing only 8 projects from the batch of extremely high quality submissions to the Digital Ignition Multi Platform Clinic, but we got there in the end. Full list below. During the intensive multi-platform clinic the projects and teams will take part in a range of […]

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