DATA DRIVEN STORYTELLING – “We don’t know all that much about our audiences” – Gunther explores the merging of behavioural research and monitoring with new form film, TV branding and it’s… Read more »
Advertising , Featured , Innovation , Mentors , Multi Platform , Podcast , Screen Australia , Seminar , Social Media , StoryLabs Audiences , behaviours , Brands , Channel , Communities , Creative , creatives , crude measurement , Digital , digital ignition , entertainment , entertainment technology , experience , film 3 , future , game , Gary P Hayes , Gunther , innovation , Market , measurement tools , minute presentation , multiplatform , personalizemedia , Platform , podcast , Produced , product developmen , product distribution , Project , Screen , Screen Australia , social media , sonnenfeld , StoryLabs , Storytelling , Sydney
The Multi Platform Story Ecosystem – Brian Seth Hurst takes us on a whirlwind ride through his four models of Transmedia Multi platform storytelling with case studies including Conspiracy for Good,… Read more »
Featured , Mentors , Multi Platform , Podcast , Projects , Screen Australia , Seminar , Social Media , StoryLabs Audiences , Australia , Brand Strategy , Brian Seth Hurst , broadcast clients , Business , Chairman , co-author with Olivia Newton-John , Communities , Conspiracy , cross media , cross platform , CrossmediaCrossmedia , digital ignition , Emmy , Entertainment_Culture , fan fiction , Gary P Hayes , Hollywood , Legion of Extraordinary Dancers , management company , media executives , MobiTV , Multi-platform , multiplatform , NBCUniversal , opportunity management , pittard sullivan , podcast , Screen Australia , seth , Social Samba , StoryLabs , Storytelling , Swedish Pubic Television , Sydney , Television Academy , the Hollywood Reporter , Tim Kring , tomc , tv guide
Following on from the successful Clinic and Seminar’s StoryLabs ran for Screen Australia’s Digital Ignition initiative we are proud to launch the StoryLabs podcast. This will feature interviews, presentations, panels and… Read more »
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