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Making Stories Gameful – Matt Costello – StoryLabs Podcast Ep.6

Creative IP and Designing Play – Matt explains his approach in developing experiential stories looking at a range of successful game, film and book examples as well as delving into the true nature of interaction. He uses his latest work as key writer of  Rage as a study of how to take IP from game, […]

Making Transmedia Make Money – Jennifer Wilson – StoryLabs Podcast Ep.5

Making Transmedia Make Money – Why you are unlikely to make any money unless you are willing to deal with the small stuff, lots of it. Jennifer explores the commercial realities around many digital business models and shows how they can be applied to almost any Multi Platform and Transmedia project. Case studies will feature […]

Multi-Platform Lab

Multi-platform content, transmedia storytelling or cross media has developed into a relatively mature area for storytellers to either extend an existing property or create completely new ground-up experiences. Multi-platform storytelling will not be an option, as an audience will expect to experience rich interaction across and in all their media, with a different yet connected […]

Games Lab

We are currently in a gaming renaissance as three forces, artificial and emotional intelligence, photo realistic visual rendering and natural body interface create a perfect storm. Alongside this we are seeing the widespread introduction of 3D games which will present challenges and opportunities. The potential for deep, cinematic and satisfying game creation is available to […]

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