Category: User Generated

  • Project – Get Carla!

    Project description: A beautiful girl is on the run with 100 grand. Do you help her… Or turn her in?” An alternate reality game driven by a “true story” of a kidnapping that is an extension of a short film scheduled for shooting June 2007 Team Members John Trefey, James Mitchell and Julien De Nys…

  • Seminar: Mixed Reality Branded Entertainment

    Audiences are already spending up to four times as much of their entertainment time in virtual spaces than they are watching TV. EA Games have just partnered with Endemol to produce TV shows inside virtual worlds, MTV Networks have virtual versions of their popular TV program Laguna Beach and there is a growing tide of…

  • Project – Cecil Brown.com Prince of Love

    Project description: CecilBrown.com is an online space where an audience of 15-24 year olds can explore the meaning of love through the hilarious dilemmas of Cecil Brown and his sister Cecelia. The weekly short-form mockumentary drama series ends with a cliff-hanger, which invites the audience to influence the story line, share experiences and vote for…

  • Project – Inworld

    Project description: An exciting comedy show broadcast live from inside a virtual world. In World will allow viewers to appear on TV as their 3D avatars and also submit mashed-up video, music, chat and games. Team Members Arul Baskaran – Producer Adam Nash – Designer Lisa Dethridge – Writer Guardian mentor/s: Gary Hayes LAMP Lab:…

  • Project – Sold in Sixty Seconds

    Project description: Sick of fake, annoying, over-hyped commercials? Think you can make a better ad? Sold in Sixty Seconds is a cross media experience and user generated community that sets the challenge for amateur filmmakers to make the most memorable 60 second ad for a popular brand. At stake, is the reward to see the…

  • Project – Urban Anarchy

    Project description: A unique cross-media exploration of urban art and street culture. Alongside short videos and documentaries the online element features a virtual city block. The audience can contribute by submitting street art or creating art with the online tools. Team Members Alicia Rackett – Producer/Creator David Gurney – Creative Director/Writer Graham Brown – Designer…

  • Project – Secret Girls Club

    SGC – SecretGirlsClub.com.au Tagline: “An interactive virtual clubhouse community exclusive to girls aged 10 to 14. Users gain right of entry by completing an initiation game, ‘MIA’. The Secret Girls’ Club empowers young girls as they learn, share and play.” LAMP Lab: July 2006 Target platforms: Internet/ Broadband, Mobile, Virtual & Physical Environments and Broadcast…

  • Podcast – Forget the Rules

    Forget the Rules © Jim Shomos 2006. The third of 8 podcasts recorded live during the LAMP lab on Milson Island, Sydney in July 2006 – in front of the eight teams and ten mentors developing emerging media projects. “this is such a new area that really the door is open for anybody with anything…

  • Project – Übergroover.tv

    Übergroover.tv Tagline: “Why move when you can groove.” LAMP Lab: July 2006 Target platforms: Online community (broadband), TV, Mobile Project description: ÜBERgroover.tv demystifies dance by introducing a group of everyday people to a diverse range of wild dances and drives their personal transformation to the ultimate rhythmic experience – natural ecstasy. ÜBERgroover.tv is the ultimate…

  • Project – AFTRS Media Lab

    AFTRS Media Lab Tagline: “A collaborative media space where AFTRS interacts with the creative community” LAMP Lab: July 2006 Target platforms: Online community; broadband PC; mobile Project description: AFTRS Media Lab is where the walls of the school disappear. An online resource and collaborative space, it invites you to move from passive consumption to active…