LAMP

Category: Event

  • Podcast – Marissa Cooke ‘Extending Narrative: The Emmerdale Experience’

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    Gary Hayes

    Marissa talks through her experiences of extending stories into online and other platforms looking specifically at her work on the enigmatic cross-media service created by Hoodlum for Emmerdale. She talks about call-to-actions, multiple entry points, point-of-view, story worlds, gameplay and trail heads as part of this experience creation for the audience. One technique she uses…

  • LAMP Insight Seminars – Creating Online Buzz, Growing Communities

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    Gary

    ‘Inviting Participants to Your Party and Keeping Them There’ will demystify Web 2.0 and help you harness its power to promote your creative project online. This LAMP Insight Seminar series in Hobart, Sydney and Melbourne examines techniques to attract online audiences and keep them coming back for more. It also explores how to effectively promote…

  • Change the World in 5 minutes during Earth Hour

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    Gary

    Last year LAMP helped SBS, Change the World and Film Australia by work-shopping some cross-media, social networking ideas around the short films commissioned for the project. They are asking for contributions on the Earth Hour theme and asked us to post this. _____________ The Change The World in 5 Minutes project is is encouraging one…

  • Podcast – Mobile Engagement, Jennifer Wilson

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    Gary Hayes

    Jennifer discusses legacy technologies leading up to mobile phone 3rd generation services and draws up on staggering statistics that indicate a change toward mobile content delivery over PC content delivery. She illustrates the impact mobiles are making as the new delivery platform of choice; right now there are twice as many mobile phones in the…

  • Podcast – Working Services, Successful Online Business Models

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    Gary Hayes

    Andrew Apostola and Peter Giles outline typical online revenue generating systems and business models. They touch on direct payment types such as free and chargeable content, and indirect payment types such as pay per click advertising models based on traffic volume and sales results. They discuss various forms of subscription models, one example being micro-payments…

  • Project – Portable Ghosts

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    Gary Hayes

    LAMP Lab: Marysville, Victoria, February 2008 Title: Portable Ghosts – NZ Tagline: The best way to solve ghost mysteries is to have ghosts helping you! Project Description: Become a Ghost Detective from the TV show to the virtual world onto the mobile, the web, print and into the real world. A truly unique social network…

  • Project – Catalyst

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    Gary Hayes

    , LAMP Lab: Marysville, Victoria, February 2008 Title: Catalyst – ABC, NSW Tagline: Science that Excites and makes a difference Project Description: ABC TV’s prime-time science magazine program broadcast on ABC 1 and 2 increases its reach to younger viewers via Ruben ‘The Surfing Scientist’ and provides depth and stickiness to existing viewers through it’s…

  • Project – Touched by the road toll

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    Gary Hayes

    LAMP Lab: Marysville, Victoria, February 2008 Title: Touched by the road toll – NSW Project Description: In Australia there are five deaths on our roads every day. ‘Touched by the road toll’ is an online social network for all those affected by road trauma. Behind every fatality there are a thousand stories. This online sanctuary…

  • Project – podscape

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    Gary Hayes

    LAMP Lab: Marysville, Victoria, February 2008 Title: podscape – NZ Tagline: You’re in the band Project Description: Social virtual world networking where ‘Your in the Band’, a revolutionary new way to interact with friends and strangers alike. Patent pending. Target Media: Web, Virtual World, Mobile, Locative Team Members: Chris White – Creator/Producer Kentaro Yarrada –…

  • Video LAMP VIII Mixed Reality, Mini ARG – “Old Forest”

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    Gary Hayes

    A mini ARG (Alternate Reality Game) with virtual world parallel components as part of the 8th LAMP residential in Marysville, Victoria Australia. We have been running LAMP residential workshops for nearly 3 years now and on the first day we normally run a team bond/building game. The last eight have been 2+ hour long location…