Category: Mobile

  • Social Media Counts

    LAMP’s Gary Hayes created, posted & paged (on his top 5 Australian AdAge blog, Personalizemedia) this simple flash app a few weeks ago to demonstrate the tsunami of content, communication and commercial activity across Social Media, Mobile and Games. The widget, embedded below, rather ironically went viral itself as it is was linked to from Wired,…

  • Vodcasts – The Social Media Campaign

    STUDY MULTIPLATFORM CONTENT PRODUCTION part time at AFTRS in 2010 All video and audio below recorded at the AFTRS Theatre July 2009. LAMP pod and vodcasts are published through iTunes – click on the icon on the right if you have iTunes to subscribe now! FIVE SEMINAR VIDEOS – Click the skip arrows to move…

  • Podcast – Marissa Cooke ‘Extending Narrative: The Emmerdale Experience’

    Marissa talks through her experiences of extending stories into online and other platforms looking specifically at her work on the enigmatic cross-media service created by Hoodlum for Emmerdale. She talks about call-to-actions, multiple entry points, point-of-view, story worlds, gameplay and trail heads as part of this experience creation for the audience. One technique she uses…

  • Podcast – Mobile Engagement, Jennifer Wilson

    Jennifer discusses legacy technologies leading up to mobile phone 3rd generation services and draws up on staggering statistics that indicate a change toward mobile content delivery over PC content delivery. She illustrates the impact mobiles are making as the new delivery platform of choice; right now there are twice as many mobile phones in the…

  • Podcast – Working Services, Successful Online Business Models

    Andrew Apostola and Peter Giles outline typical online revenue generating systems and business models. They touch on direct payment types such as free and chargeable content, and indirect payment types such as pay per click advertising models based on traffic volume and sales results. They discuss various forms of subscription models, one example being micro-payments…

  • Project – Portable Ghosts

    LAMP Lab: Marysville, Victoria, February 2008 Title: Portable Ghosts – NZ Tagline: The best way to solve ghost mysteries is to have ghosts helping you! Project Description: Become a Ghost Detective from the TV show to the virtual world onto the mobile, the web, print and into the real world. A truly unique social network…

  • Project – Touched by the road toll

    LAMP Lab: Marysville, Victoria, February 2008 Title: Touched by the road toll – NSW Project Description: In Australia there are five deaths on our roads every day. ‘Touched by the road toll’ is an online social network for all those affected by road trauma. Behind every fatality there are a thousand stories. This online sanctuary…

  • Project – podscape

    LAMP Lab: Marysville, Victoria, February 2008 Title: podscape – NZ Tagline: You’re in the band Project Description: Social virtual world networking where ‘Your in the Band’, a revolutionary new way to interact with friends and strangers alike. Patent pending. Target Media: Web, Virtual World, Mobile, Locative Team Members: Chris White – Creator/Producer Kentaro Yarrada –…