Tag: Amazon
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Podcast – How to Entertain: Engage, Involve, Reward
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How to Entertain – Engage, Involve, Reward © Jackie Turnure 2006 Recorded live and unedited during the LAMP lab in Perth in May 2006 in front of the seven teams developing emerging media projects. Jackie extends her insights into how to engage audiences and keep them involved. She talks about the importance of story and…
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Podcast – Rules of Engagement
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Rules of Engagement- Jackie Turnure “The key to engaging our audience is to make the experience ever changing. The material must never be static, instead it must always be moving forward, developing, evolving, building. Raise the stakes without moving the goal posts and you will deepen the experience for the audience.” Jackie Turnure 2005 Jackie…