LAMP

Tag: Oz

  • Podcast – How to Entertain: Engage, Involve, Reward

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    Gary Hayes

    How to Entertain – Engage, Involve, Reward © Jackie Turnure 2006 Recorded live and unedited during the LAMP lab in Perth in May 2006 in front of the seven teams developing emerging media projects. Jackie extends her insights into how to engage audiences and keep them involved. She talks about the importance of story and…

  • Podcast – Rules of Engagement

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    Gary

    Rules of Engagement- Jackie Turnure “The key to engaging our audience is to make the experience ever changing. The material must never be static, instead it must always be moving forward, developing, evolving, building. Raise the stakes without moving the goal posts and you will deepen the experience for the audience.” Jackie Turnure 2005 Jackie…

  • Podcast – Linear Adaptation

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    by

    Gary

    Adapting Linear Content to Interactive Games � Jackie Turnure Using The Wonderful Wizard of Oz as an example, Jackie takes on a journey through the process of turning a linear brand into an interactive proposition. She looks at the evolution of the interactive property from simple storybooks through to complex game design. She finishes with…