Category: Advertising

Data Driven Storytelling – Gunther Sonnenfeld – StoryLabs Podcast Ep16

DATA DRIVEN STORYTELLING – “We don’t know all that much about our audiences” – Gunther explores the merging of behavioural research and monitoring with new form film, TV branding and it’s… Read more »

Making Transmedia Make Money – Jennifer Wilson – StoryLabs Podcast Ep.5

Making Transmedia Make Money – Why you are unlikely to make any money unless you are willing to deal with the small stuff, lots of it. Jennifer explores the commercial… Read more »

Screen Australia & StoryLabs announce Multi-Platform Story from Idea to Market 1 Day Seminar

A unique opportunity to hear from world-class digital storytelling talent  in a one-day public seminar Presented by Screen Australia and StoryLabs Tuesday 29 November 2011 State Library, Melbourne Tickets cost… Read more »